Author Archives: AMA Office

Announcement: NAMM Foundation Supports Make Music Day 2023

The Australian Music Association (AMA) has been named as one of 23 music-making organizations around the world to receive a grant from the NAMM Foundation. With this support, the AMA will continue its campaign to celebrate and promote music making, centred around Make Music Day on 21st June.

“Programs supported by The NAMM Foundation, including a grant to the Australian Music Association, advance music learning for people of all ages and abilities,” said Mary Luehrsen, Executive Director of The NAMM Foundation, “Together, we advance a more musical world based on a shared belief that music is a force for good and connections in our world.” The grants serve to underscore the Foundation’s mission to advance participation in music making and offer quality access to all people.

“The AMA and the NAMM Foundation share a commitment to supporting, encouraging and promoting music making, here and around the world,” said Alex Masso, Executive Officer of the AMA, “Make Music Day is about bringing people together to make music and to celebrate, promote and advocate for the value of music in our lives. We are excited to get started on this project with support from the NAMM Foundation.”

Since 1994, The NAMM Foundation and the NAMM Market Development department have reinvested $201 million dollars to fulfill the organization’s vision to support music education and advance active participation in music-making across the lifespan. The grants reflect the generosity of all NAMM members and private donors and their ongoing support for the industry’s annual gathering at The NAMM show.

For additional information about the organization and project, please contact:

Alex Masso, Executive Officer, Australian Music Association

0424 902 321 |

About the Australian Music Association

The Australian Music Association (AMA) represents and furthers the interests of the Music Products industry which is a network of wholesalers, manufacturers, retailers and associated services for musical instruments, print music,  consumer pro audio & lighting and music technology. Its mission is to be the voice of the music products industry and grow music making in Australia. The AMA is the producer of Melbourne Guitar Show, publisher of Australian Musician, and coordinator of Make Music Day in Australia. For more information about the AMA please visit

About The NAMM Foundation

The NAMM Foundation is a nonprofit organization funded in part by the National Association of Music Merchants and its 15,000 member companies and individual members around the world. The Foundation’s mission is to advance active participation in music making across the lifespan by supporting scientific research, philanthropic giving, and public service programs. For more information about The NAMM Foundation, please visit

MI Sales Specialist, DJ/Audio Sales Specialist, Warehouse Assistant, Online Orders Customer Care

Employer Soundbay (Mannys / Store DJ)
Location Melbourne Inner Southern suburbs, Fitzroy North, Alexandria, Fortitude Valley & West Leederville

(Online orders position – Melbourne)

  • Musical Instrument Sales Specialist
  • DJ & Audio Technology Sales Specialist
  • Warehouse Assistant
  • Online Orders Customer Care
Link/s Read more | Apply online



14th September 2022

In July 2022 we asked members for feedback about the proposals to this year’s CITES Conference of the Parties (CoP19). The relevant proposals are Ipe (p. 102), Dalbergia Sissoo (p.110), Pernambuco (p. 116), and Khaya (p. 121).

The AMA consulted with members that deal with these materials, focusing mostly on Pernambuco, also on Dalbergia sissoo and Khaya. Continue reading

Melbourne Guitar Show Exhibitor Bookings

Melbourne Guitar Show is back! On 4-5 March 2023 the industry will reconvene at Caulfield Racecourse for the Australian Music Association’s flagship event.

After a preferential booking period for members, general exhibitor bookings are now open. Businesses and individuals may exhibit at the show, and exhibits are welcomed by;

  • Brand suppliers and retailers of the world’s top guitar products and technologies, print, video and educational materials
  • Local guitar makers, luthiers and repair services
  • Local manufacturers of amplifiers and guitar products
  • Music Schools, and other services
  • Private Collectors

For more information, download the General Prospectus

To discuss exhibiting at the show, contact us.

Exhibitor registration here

AMA members receive a discount on exhibitor bookings (see the members version of the prospectus for pricing), in addition to the other member benefits. Read more about membership, contact us, or apply for membership.

Vale James Young

26th August, 2022

The music products industry received the sad news during the week that James Young, much respected founder of the British microphone company Aston had died from a heart attack. Aston Microphones are famous for their high quality audio products such as the Aston Stealth microphone, which won a NAMM TEC Award in 2020 for Best Microphone. Continue reading