Category Archives: News

Melbourne Guitar Show Makes Long Awaited Return

Book Your Space Now! And Join more than 50 Other Exhibitors.

The Australian Music Association is excited to announce the return of the Melbourne Guitar Show in 2023, set for Caulfield Racecourse on March 4 & 5.

The response to the return of the Melbourne Guitar Show has been very encouraging after more than three years since the last show. The whole events industry is waking up again, post-pandemic and despite weather interventions in some parts of the state, festivals and events are being well supported again. Continue reading

NSW Back to School Vouchers

November 2022

The NSW Government has announced a new voucher program for back to school expenses. Among the list of items you might expect (stationary, uniforms etc), musical instruments are specifically listed as an eligible expense and the ‘other’ retail ANZSIC that includes musical instrument retail is listed as an eligible business type. Several members have told us that the process is fairly quick and easy.

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Amber Technology announces new General Manager – Integrated Solutions

21st October 2022

Amber Technology has announce the appointment of Nathan Brady as General Manager for Integrated Solutions. This appointment replaces the current General Manager Richard Neale, who is retiring from the business from 1 January 2023. Nathan will be commencing with Amber Technology in November, which facilitates a managed and comprehensive transition.

Nathan joins Amber from CMI Music and Audio, where he was the Vice President of Sales and Marketing since 2018. Nathan had been with CMI for over 16 years in total, across multiple sales management roles in both Sydney and Melbourne during his tenure.

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Milestone for NAMM’s Oral History Project

NAMM’s Oral History Program, led by Music Historian Dan Del Fiorentino, has hit a significant milestone with its 5000th interview. This special edition features Kevin McGinty, famed audio engineer, and Front of House for the Grand Ole Opry. The Opry presents the best in country music live every week from Nashville, Tennessee.

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Announcement: NAMM Foundation Supports Make Music Day 2023

The Australian Music Association (AMA) has been named as one of 23 music-making organizations around the world to receive a grant from the NAMM Foundation. With this support, the AMA will continue its campaign to celebrate and promote music making, centred around Make Music Day on 21st June.

“Programs supported by The NAMM Foundation, including a grant to the Australian Music Association, advance music learning for people of all ages and abilities,” said Mary Luehrsen, Executive Director of The NAMM Foundation, “Together, we advance a more musical world based on a shared belief that music is a force for good and connections in our world.” The grants serve to underscore the Foundation’s mission to advance participation in music making and offer quality access to all people.

“The AMA and the NAMM Foundation share a commitment to supporting, encouraging and promoting music making, here and around the world,” said Alex Masso, Executive Officer of the AMA, “Make Music Day is about bringing people together to make music and to celebrate, promote and advocate for the value of music in our lives. We are excited to get started on this project with support from the NAMM Foundation.”

Since 1994, The NAMM Foundation and the NAMM Market Development department have reinvested $201 million dollars to fulfill the organization’s vision to support music education and advance active participation in music-making across the lifespan. The grants reflect the generosity of all NAMM members and private donors and their ongoing support for the industry’s annual gathering at The NAMM show.

For additional information about the organization and project, please contact:

Alex Masso, Executive Officer, Australian Music Association

0424 902 321 |

About the Australian Music Association

The Australian Music Association (AMA) represents and furthers the interests of the Music Products industry which is a network of wholesalers, manufacturers, retailers and associated services for musical instruments, print music,  consumer pro audio & lighting and music technology. Its mission is to be the voice of the music products industry and grow music making in Australia. The AMA is the producer of Melbourne Guitar Show, publisher of Australian Musician, and coordinator of Make Music Day in Australia. For more information about the AMA please visit

About The NAMM Foundation

The NAMM Foundation is a nonprofit organization funded in part by the National Association of Music Merchants and its 15,000 member companies and individual members around the world. The Foundation’s mission is to advance active participation in music making across the lifespan by supporting scientific research, philanthropic giving, and public service programs. For more information about The NAMM Foundation, please visit