Executive Committee 2020-21

Michael Shade, President
Michael has been in the MI industry for 32 years and worked in retail, wholesale, distribution, importing and exporting. Currently working for Yamaha Music Australia as the General Manager for Music Products and Education Division, this is Michael’s third tour of duty with Yamaha having already worked 1997-2001 and 2009-2013. With an education in business, audio and music, Michael is an accomplished musician, performer and educator, bring all-round skills and experience to his current GM role at YamahaYamaha Music Australia: YMA is wholly owned by Yamaha Corporation Japan and been in operation since 1986 with the acquisition of Rose Music, the distributor of Yamaha musical instruments at that time. YMA has recently moved and set up a new National Office in Market Street South Melbourne, the same street as where Rose Music was located. YMA distributes other brands such as Vox and Line6 amplification, Steinberg software, Paiste cymbals as well as Yamaha musical instruments, commercial audio and AV.

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Anthony Ursino, Vice-president, Macron Music,  NSW & VIC
Anthony Ursino is one of the youngest business owners in the Australian Music Retail Industry. After spending his early 20’s based in London, playing shows and making records with his band, he returned home with a burning desire to make music his life. Upon his return, Anthony started teaching guitar on the Central Coast of NSW, and eventually at Macron Music Erina, where he had worked as a 19 year old. He began to help out around the store and soon discovered that the shop desperately needed some reviving. After striking a deal to purchase the store in 2015, Anthony has turned Macron Music into a national force online. In 2019, he continued to grow the Macron legacy, by taking over GH Music from Garry Hyde in Flemington, Victoria – Australia’s original drum shop – and moving all online operations to the bigger space that the Victorian store provided.Anthony is equal-parts “musician” and “business operator” – he lives and breathes both at all times.

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  Graham Hoskins, Treasurer, Concept Music, Wembley WA
Graham Hoskins has worked in the music retail since leaving school so has 43 years experience in the industry. He is the owner/operator of Concept Musical Instruments in Wembley WA which he established in 1980.Graham was one of the first retailers elected to the AMA Executive Committee when the constitution was first changed to allow retailers to sit in 1997. He served on the AMA Committee for an extended period of time and was the Chair of the AMAC Committee for many years and was also the first retailer to hold the office of President in 1999.Musically, Graham’s background is as trombone player. He played professionally after leaving school and was the resident Bass Trombone with the Opera & Arts Orchestras for some years and also played on a casual basis for the West Australian Symphony Orchestra (WASO) and also as a freelance session player for many touring acts. Highlights of Graham’s playing career include playing for Dame Margot Fontaine, John Farnham, The Supremes, The Bee Gees. He no longer plays but can sometimes still be heard droning on his didgeridoo in his backyard.Concept Music is a full range store with a strong focus on electric, acoustic and bass guitars, as well as keyboards, brass and woodwind, electronic drums. He also serves on a Schools Music Trust which is involved in fundraising for several Perth Music Schools.

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Rob Walker, CEO
Rob Walker has been associated with the music products industry since 1986 when he organised the first of 40 odd events for the AMA. He was executive officer from 1991 – 2001 and returned to that role in 2013 after 3 years as director of market development at NAMM in the USA and a further 7 years as national marketing manager for Allans Music and AllansBillyHyde. He lead the development of the Australian International Music Show, the AMAC Convention, Melbourne Guitar Show, Sydney Drum & Percussion Show, the AMP Conference and AES Conventions. He has also been at the forefront of Australian Musician magazine and the development of the AMA’s online footprint. Rob was at the forefront of the development of the St Kilda Festival serving 8 years as entertainment manager and a further 2 years as Festival director from 1986 – 95. Rob is also an active musician and a well-respected bassist. He has played with Australian noteables such as Spiff Rouch, The Manikins, The Deep End, Crakajak, Thunderbirds are Go! and many more and currently appears with the Ambassadors of Love and Jack Howard and the Long Lost Brothers. Rob is also a member of the board of the industry’s charity Soundhouse Music Alliance

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Tony Burn, The Resource Corporation, VIC
Tony has only ever worked in the music industry – or at least hung around other people who did.He has worked in retail for various companies in the UK including Harrods of Knightsbridge. From there he went into wholesale for Roland UK and another spell in retail before moving to Melbourne. Whilst here he has worked for Brashs, Bernie’s Musicland and Music Junction/Billy Hydes before joining The Resource Corporation 11 years ago. TRC was formed by Tony & Jenny Hosking to take over the import Konig & Meyer stands. Since then they have added other professional lines for the music, audio and AV industries including: ARX, Eurocable, LinkOmnimount, Schill, Optogate and have distribution deals with Kramer Electronics, Sony and HH Electronics. Tony is also a member of the board of the industry’s charity Soundhouse Music Alliance

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Andrew Muller, Soundbay Pty Ltd | Store DJ | Mannys
As Soundbay’s CEO, Andrew’s focus is on steering the business – leading the management team of Australia’s biggest Music retailer (Mannys Music & Store DJ). He is in charge of the development of the business and is constantly innovating in search of a better way to do the day to day, and making sure customers receive the best service possible in the growing online marketspace.Andrew started working in Music Retail at a very young age when he discovered his love of lighting in theatres and nightclubs. This turned into a full time position not long after selling Audio, Lighting & DJ Equipment at another large national retailer. In 2009, Andrew jumped ship and took over the reins of Store DJ, which was a relatively new business but making ground at rapid speeds. Andrew has just completed his 23rd  year of service to the music industry.

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Michelle Brown, Fine Music

Michelle entered the MI industry around 20 years ago after finishing an early career as a woodwind instrumental music teacher. Her first role was assistant to Rob Walker for the AMA! Michelle currently works for Fine Music in Melbourne as the Retail Manager and has also held roles in wholesale and marketing/events for the original Billy Hyde Music Group.

Fine Music is one of the leading Music Education Suppliers in Australia servicing Educators, Schools and Institutions. As well as supporting music programs, staff and students to find the best product for their needs, Fine Music runs the Victorian School Music Festival which provides performance opportunities to 12,000 Australian students across 28 days throughout the year.

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Andrew Collyer

Andrew Collyer, Hal Leonard Australia
Andrew has worked in the music industry for over 20 years, in multiple retail and wholesale businesses. After beginning at Hal Leonard Australia in 2010 as a print wholesale Account Executive, Andrew has applied his technical skills to progress through roles as IT & Digital Business Manager, General Manager, and now Managing Director. Outside his professional sphere, Andrew performs in various vocal and string ensembles around Melbourne.Hal Leonard Australia (HLA) is a subsidiary of Hal Leonard Corporation (founded in 1947) the world leader in the print music industry. Selling products in more than 65 countries worldwide, Hal Leonard Corporation represents in print some of the world’s best known and respected artists. HLA also specialises in unique high technology and audio products through it’s division – Innovative Music Australia.

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  Warrick Baker, Kawai Australia
Warrick Baker first entered the Australian music industry in electronic organ retail in 1989, and has remained focused on keyboard and piano instruments ever since, working with some of the Queensland’s leading stores. After 20 years in retail, Warrick moved into wholesale, finding a fit for his experience, expertise, and enduring advocacy of music education as Kawai Australia’s Business Manager. He joined the AMA executive in 2013, and remains a proud, vocal supporter of the Australian music industry.

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Phil Muffet, Jands Pty Ltd

With over 20 years of experience in the IT industry, Phil is a passionate leader who has built successful teams in Sales, Marketing, Strategy, Product development, and Supplier Management across multiple international businesses. In 2018, Phil found the ideal fit for his experience and passion making the move to Jands as National Sales Manager. In 2020 Phil transitioned to CEO, and Jands celebrated their 50th year as independent Australian owned business. Jands distributes some of the worlds leading Audio, Lighting and Staging brands across the retail, production and installation industries in Australia and New Zealand.

When away from the office, Phil will be found indulging his passion for restoring vintage cars or at the nearest racing circuit.

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  Mark Amory, Fender Music Australia
Mark Amory has been an audio and music products specialist for almost 30 years. Currently, General Manager of Fender Musical Instruments Corporation in Australia, Mark held senior management positions at Yamaha Music Australia from 1997, rising to General Manager of the Music Products division a position he held for over a decade prior to his move to Fender. He represented Yamaha on the executive committee also for a number of years during the 2000’s and is a prolific collector of guitars.

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Jeff Higgins, Encore Music Distributors
Jeff Higgins has a career covering publishing, distribution and retail. Book publishing was where he started with Harper Collins and Penguin Books Australia before moving to Dymocks as Sales Manager for the chain which was then an international business. He was also President of the Australian Booksellers Association at this point .He then moved to book distribution with a Melbourne based distributor before joining Music Sales (now Wise Music) as Sales and Marketing manager. When the print division was sold off globally he was then appointed in 2018 as Marketing and Sales manager for the federal office of The Australian Music Examinations Board(AMEB) which encompasses the same role for Encore Music Distributors. Jeff is a keen guitar, banjo, mandolin and ukulele player and lives and breathes many types of music on a daily basis.

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Dominic Di Sisto, Holden Hill Music

Having successfully completed an undergraduate Bachelors Degree in Commercial Music at Flinders University in 1982 Dom taught music before establishing Holden Hill Music, which has been an established music shop now in the city of Adelaide for more than 30 years. Adjacent to the retail store is the Holden Hill Music School, which is one of the largest independent music schools in South Australia.  In the same year of 1999 he co-founded AAL  (Action Audio Logic) a Music Hire company specialising in touring artists backline supply and sound installation.Dom is a director of Recreational Music Making which manages the Weekend Warriors Music program in partnership with the Australian Music Association (AMA). Along with Young Warriors and various youth programs for the Gold Coast City Council. He was instrumental in the development of these programs in Australia. Dom returns to the committee in 2021 after being an active committee member of the AMA from 2000 to 2016 at which time I relocated to the US to further grow the Weekend Warriors Program.

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  Gillian Erskine,  Ex-Officio, Forte Music, Committee ex-officio,

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Mat Taylor, Ex Officio, Yamaha Music Australia

Music is not just a hobby for Mat. It is his passion. When not conducting bands Mat is principally a trumpet player but is also known in the community for his abilities on most brass instruments.
Mat studied conducting at the ABODA Victoria 2007 and 2016 conducting summer school under the guidance of Dr Rob McWilliams from the University of Wisconsin and the 2017 ABODA summer school with Craig Kirkoff.
Professionally Mat works for Yamaha Music Australia leading the Band and Orchestral and Education team. Mat spearheads Yamaha’s successful Off to a Great Start program including curating the Great Start Grant as well as implementing Yamaha’s Education Enrichment Strategy

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Stefan Krcmarov, Committee ex-officio, Australian Piano Warehouse,
From a young age, Stefan Krcmarov was destined to make great strides in the music industry. He began learning the piano at four years old and with the support of his musically enthusiastic family, amassed an impressive collection of awards in competitions & eisteddfods across Australia.Stefan has an extensive curriculum vitae in the musical instrument retail sector: At 19, he embarked upon a new musical path and joined Allans Music, initially working with print music and orchestral instruments.  His obvious passion for the retail industry was evident as he quickly advanced up/through the corporation. Following a 12-month tenure as a store manager for Exclusive Piano Group, he joined his current team at Dale Cleves Music Group, initially working as a store manager at Winston Music in 2013, and then supporting/facilitating its expansion across Australia in various roles. Stefan now resides in Sydney and oversees the NSW, QLD & WA Australian Piano Warehouse businesses. Since 2017, Stefan has also held the title of National Sales Director of Bösendorfer Australia.

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Michael Jago, Committee ex officio, Link Audio Pty Ltd

Michael started Link Audio in 2015 as the exclusive Australian distributor for PreSonus. With over 30 years experience in the music industry, Michael has worked in retail, wholesale, international management roles in Australia & Europe, and even product development of digital mixers. He started in retail in the mid 1980’s at Paul Haywards Music Centre, and Brashs.  He then moved into wholesale with Electric Factory, and in 1997 was appointed the GM of Music Link. In 2002, Michael launched Behringer Australia (a wholly owned subsidiary of Behringer Holdings Ltd), which led to an international management role in 2009 covering Behringer Europe and Russia. Today as the owner of Link Audio, he distributes PreSonus, Aston Microphones from the UK and German brands Waldorf and SPL.

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