The NAMM Show had a large antipodean attendance in 2020 attending what was, as has been the case annually for a while now, the biggest show yet. NAMM’s importance as an international event is really reaching a zenith and the additional training aspects added for the broader music, sound and production industries has given the show a large dose of extra grunt in content and attendances. The professional development aspects grow in quality, with the Ideas Centre sharing great industry ideas and achievements to full houses. Logistically the show keeps improving with traffic in and out of exhibits with the creation of a an exhibits precinct, a big improvement.
A credit to the organising team, the NAMM Show is an amazing showcase to the music, sound and production industries.
The show highlights the advocacy efforts the NAMM Foundation as well as the international network that has developed. The AMA was represented at the ICC Meeting of countries by Anthony Ursino and Rob Walker, where the panel discussed issues such as sustainability, how to better engage in Make Music Day,
We also attended meetings with NAMM International and Government Affairs directors as well as president, Joe Lamond. The AMA also assisted in the development of the NAMM Oral History Library. Greg Phillips was all over the show shooting content for members too, and bringing the new release news first to Australia.
The Annual AMA reception was at capacity and enjoyed by all at the end of a long Friday.
Adelaide retailer Cecere’s Music was presented with a NAMM Milestone Award at a gala breakfast event, to highlight a year when Australia was very well represented.